Tuesday, November 10, 2009

The Tipping Point

By Malcolm Gladwell
Published in 2000

The “Tipping Point” is dense. That is to say it brings about an in depth way of describing how epidemics are caused by. I just finished a part where Gladwell explains 3 types of people that can cause epidemics. These people are known as Connectors, Mavens, and Salesmen. Connectors basically know lots of people. Mavens are experts in their fields of information and have a need to help others. Salesman are charismatic men who are very good at persuasion. Of course these are not the only ways that Gladwell describes these people, I am only touching on them and their traits. Gladwell knows lots of people to help further describes these people in his book. I know a great amount of people, Facebook tells me I have a lot of friends. I am not sure how to classify them, if I could, as Connectors, Mavens, or Salesmen. The television can be a great help however, because I was watching “Spongebob Squarepants” and saw the best example of a Maven. The episode was about Spongebob sharing his jellyfish jelly with a customer of the Krusty Krab. That customer spreads the word of the amazing taste of a jellyfish jelly krabby patty and everyone listens to him. The word spreads so fast and Mr.Krabs, the owner of the restaurant, becomes obsessed with making a profit of the jelly. That customer is exactly how Gladwell describes a Maven.

No comments:

Post a Comment